Our Trustees & Promise.
Our Trustees
Several members of our family work in education and know the UK national curriculum well, at both primary and secondary levels. We wanted to put this valuable knowledge and experience (as well as useful contacts within the education sector) to good use, but initially we struggled to see how we could create a charity that would appeal to young people. Then we realised that we also share a family-wide love of sport and exercise, and that the two elements could combine to shape a charity that might be uniquely engaging for young people. Once we made this connection, things began to slot into place and Jay’s Aim quickly gathered momentum.
We are committed to transparency, clarity and financial responsibility.
Dan Osborne
My name’s Dan, I’m one of Jay’s older brothers. I live just outside Newton Abbot with my wife, Sarah, and two children, Darcie and Joel. I’m a PE teacher and pastoral leader at Dawlish College. In my spare time I enjoy watching rugby and going prone paddle-boarding and surfing on the north and south coasts of Devon and Cornwall. I love spending time at the beach with my family and taking the dog out for long walks and runs. We also love meeting up with our extended family, friends and cousins back in Bude.
Being an Exeter Chiefs fan, I am particularly proud of the partnership between Jay’s Aim and the Exeter Chiefs Foundation. I’m massively grateful to everyone who has supported Jay’s Aim – without their support, we wouldn’t have been able to reach any of the milestones we’ve achieved.
Sam Ford
Hi, I’m Sam, and Jay was my fiancé. We had twelve amazing years together and were lucky enough to have our beautiful son, Remy, who was Jay’s absolute world. He is growing up far too quickly, but he is so much like his Daddy, which is so lovely to see. We love going out for long walks with our dog, Skip, and spending time at the beach. We are lucky enough to be part of a strong family unit and have a great group of friends around us that we spend a lot of time with. I love to keep active and enjoy a home workout, open water swimming, and run regularly along the canal path close to where we live.
I am so thankful of all the support we have received in these early years and I like to think Jay is looking down on us all and is proud of what we have achieved in his name so far. If we, as a charity, can help prevent another family from having to go through what we have all been through, it will make all the work we are doing worth it.
Simon Osborne
Hi, I’m Simon, one of Jay’s older brothers. I grew up in Bude, but now live in Plymouth, where I work in local government. In my spare time I enjoy spending time with family and friends, particularly my nieces and nephews. I enjoy the coast and countryside particularly with my spaniel ‘Sunny’, and like to spend time fishing on my boat in the summer. I also love watching sport and hold a season ticket at Plymouth Argyle.
A sudden death, particularly when it happens to someone young and full of life, like Jay, makes you re-evaluate what is important. I’m pleased to be able to give something back through Jay’s Aim; hopefully our work will prevent others going through the heartache our family has suffered.
Brook Osborne
Hi, I’m Brook, and I’m another of Jay’s older brothers. I teach at Bude Primary School and live in Stratton with my wife, Chrissie, and our three children and two dogs. We’ve always done a lot together with our wider family, which was why losing Jay had such an impact on us all. We still enjoy spending lots of our time together and with our parents. I also enjoy creating and listening to music, exercising, beach days, and watching sport and movies with my family.
Unfortunately nothing we do as a charity can bring Jay back, but I’m proud to think that our work at Jay’s Aim could prevent other families from experiencing a similar tragedy.
Beth Pugh
My name’s Beth, and I’m Jay’s younger sister. I’m 29 years old and live with my husband and daughter in Bude, where I grew up with Jay and have many great memories. In my spare time, I love to socialise with friends and family, as well as going to the beach with my daughter, Olivia. Fitness has always been a big part of my life; I was once a personal trainer, and although my profession has now changed to dental nurse, I still try to stay fit and healthy. Being part of the Jay’s Aim team and seeing what we have achieved in our short time as a charity is something I’m very proud of; hopefully Jay would be, too.
Jay’s Mum & Dad
Although not trustees, Janet and Oz often lend a helping hand with charity events and the set up and maintenance of the charities public access defibrillators.
Janet and Oz still live in the family home where Jay and the rest of the family grew up in Bude, Cornwall.
They enjoy spending time at the local beaches, fishing from their small boat moored at Clovelly and spending time with the wider family and grandchildren.
Our promise.
As a charity, Jay’s Aim is totally reliant on donors and supporters. We never take any donation for granted, and we are committed to transparency, clarity and financial responsibility. This is our promise to all our supporters:
Your donation is your decision.
We’re working to reduce the level of sudden cardiac death among young people in South-West England. We encourage people to make donations by providing examples of our work, and by highlighting important statistics from reputable sources about sudden cardiac death. We recognise that the decision to donate (or not) is highly personal, and we will never pressure anyone to make a donation they are not completely happy with.
We'll always respect your privacy.
We adhere to the EU’s General Data Protection Regulation and the Privacy and Electronic Communications Regulations (PECR). We will never sell or swap your details or confidential information. To read our privacy policy, please click here.
We’ll keep you updated.
We feel it’s important to keep our supporters informed about the ways in which their donations are funding our work. We use social media platforms to post regular updates about our activities in the community, and we also send out a quarterly newsletter to those supporters who sign up to it.
We’ll use your donation carefully.
We want every donation to have the greatest possible impact; we review our processes regularly to ensure they remain cost-effective.
How we spend your money
At Jay’s Aim we feel it’s really important that our donors know exactly how their money is spent, and we believe in being as transparent as possible with all our donors and supporters. Every financial year, we publish an annual report on the Charity Commission’s website, which is available to everyone to download. This pie chart provides a quick overview of Jay’s Aim spending in FY2019/20, illustrating how we use donations to fund our work.